Have you heard of Dopamine?
Naturally present in the human body, it’s often referred to as the “feel good” chemical – acting as both a neurotransmitter and a hormone.
It’s a good one to know about!
In fact, any time you feel a burst of excitement, pleasure, alertness or general euphoria – that’s dopamine at work!
Life would be pretty sad without it, don’t you think?
Well, here’s another fact about dopamine – it’s also activated by Sugar.
(Perhaps this is what’s really going on when we talk about a “sugar high”).
As it turns out, there’s a link between dopamine and highly processed foods – things like chips and other snack foods, fast food (think French fries), and all those frozen meals in the freezer section of your local market.
That’s because dopamine also plays a major role in addiction!
(Gluten-free or not, it makes no difference).
So, when food manufacturers inject our food with oodles of fat, sugar and salt – guess what happens?
